VCD 440 Designing for a Target Market

3 credits, Fall or Spring (offered as needed)

Focuses on how to research and design for a target market. Students apply research, conceptual problem-solving skills, and elements of visual communication design to case study projects. Emphasis will be placed on methodology for research and idea generation, the ability to design for a specific target market, and the ability to present concepts clearly. This course includes studio and lecture. Students will need to purchase supplies/materials for this course.

Prerequisite(s): A grade of "C" or better in VCD 208 and VCD 211