VCD 320 Design Theory III: Client and Audience
3 credits, Fall
Note: This course will be offered for the last time Fall 2013.
Introduces the problem of designing for an audience, the intersection of promotion, advertising, and client identities. Students explore a variety of design solutions and techniques, examining their effectiveness relative to the chosen audience. Preparing design work for pre-press production using advanced production methods and processes is emphasized. This course includes studio and lecture. Students will need to purchase supplies/materials for this course.
Prerequisite(s): A grade of "C" or better in VCD 221 and VCD 224